Sun-grown cannabis overlooking the Anderson Valley forest
The global home of Prime Origins

California craft cannabis
for the global market.

Cultivation in Mendocino County, paired with authentic Moroccan hash imported through our established partners — every batch sold with verifiable provenance.

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Two origins, one brand Verifiable provenance
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lbs — first California harvest
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supply chains, one brand
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provenance-documented
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platforms, one ecosystem
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California Craft ◆ Moroccan Heritage ◆ Solventless Hash ◆ On-Chain Provenance ◆ Regenerative Farming ◆ California Craft ◆ Moroccan Heritage ◆ Solventless Hash ◆ On-Chain Provenance ◆ Regenerative Farming ◆
What we do

Grow it in California.
Import it from Morocco. Sell it with proof.

A premium cannabis brand with two origins of supply.

01

What we are building

A premium cannabis brand: sun-grown cannabis cultivated in Anderson Valley and processed into craft hash, rosin, flower and pre-rolls — alongside an import line of traditional Moroccan hash.

02

Why now

Hash and solventless concentrates are the fastest-growing premium category in cannabis, and Morocco's regulated framework has opened a legal route for traditional hash for the first time.

03

Why we win

Our founding team built California's cannabis appellation system. Our Moroccan partners supply heritage product no domestic competitor can copy. Every batch is documented on the Prime Origins platform.

"One brand, two origins: California craft and Moroccan heritage — both sold with full provenance documentation."

Prime Origins grower tending a sun-grown cannabis plant at Vista Ranch
From our hands to the hillside

Stewards of the Navarro River terroir

Vista Ranch sits high above the Anderson Valley, where redwood-cooled air, full-term sun and living soil produce cannabis that tastes of its place. Our cultivators helped write California's appellation rules — and they farm to them every day.

No shortcuts, no synthetics. Smart pots, engineered soil and watershed restoration keep the land healthier than we found it, season after season.

See the cultivation
Two supply engines

Domestic craft. Imported heritage.

Both engines feed one premium brand.

Sun-grown cannabis colas at Vista Ranch, Anderson Valley
California · Cultivate

Vista Ranch, Anderson Valley

  • 60,000 sq ft licensed canopy — full-term outdoor cultivation
  • Navarro River Cannabis — certified sun-grown terroir
  • Regenerative methods: smart pots, engineered soil, watershed restoration
  • 2,094 lbs bud + 837 lbs trim projected — graded into flower, rosin, hash and pre-rolls
Traditional pressed Moroccan hash slabs
Morocco · Import

Traditional Moroccan hash

  • Established partner farms operating inside Morocco's regulated framework (ANRAC)
  • Centuries-old craft from the world's most recognised hash origin
  • Documented chain of custody — COAs, batch records, export files
  • A heritage product line domestic competitors cannot replicate
Product lines

Built for the premium end
of the market

Every pound graded, every batch documented. Click through for the full story on each.

Artisan solventless craft hash
No. 01
Craft Hash
Ice-water solventless hash from California smalls and trim — plus the imported Moroccan heritage line.
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Solventless live rosin in a glass jar
No. 02
Live Rosin
Solventless rosin pressed from fresh, sun-grown flower — pure terpene expression.
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Cured Navarro River cannabis flower
No. 03
Flower
Navarro River terroir — hand-trimmed, slow-cured, and unmistakably of its place.
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Sun-grown cannabis pre-rolls
No. 04
Pre-Rolls
Sun-grown pre-rolls at accessible price points, never trim-filler.
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Premium indoor Cali Crush cannabis flower
No. 05
Cali Crush
California genetics grown indoor in Thailand — five export-ready cultivars, GACP & SGS certified.
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Fixer high-CBD cannabis flower
No. 06
Fixer
High-CBD, low-THC craft cultivar — flower and seed, independently lab-tested.
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Peach Goliath CBD hemp plant
No. 07
Peach Goliath
High-yield CBD/CBG cultivar — flower and certified seed, vigorous to 12 ft.
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Sun-grown cannabis growing beside corn in the field at Vista Ranch
The cultivation

Where the terroir does the talking

Plants that run head-high before harvest. This is real, regenerative, sun-grown craft — companion-planted and photographed on the ranch.

Step inside the gallery to see the farm, the canopy and the close-ups that tell you exactly what you're buying.

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The Prime Origins ecosystem

Five platforms. One mission.

Provenance, sustainability and direct trade — connected. See a preview of each, with links to every live site.

Marketplace

The blockchain-powered marketplace where verified producers connect directly with global buyers — on-chain COAs and product passports.

Atlas

A curated marketplace for high-integrity carbon credits — registry-verified, traceable and retirable.

TerraFi

The real-world-asset token coordinating the ecosystem — aligning producers, buyers and investors around verified supply.

Emerald Road New

The crypto-native commerce layer for cannabis — peer-to-peer payments, POS and a community marketplace powered by the ERT token. Now part of the group.

Global

The flagship operating business — California craft cannabis and Moroccan heritage hash, sold with proof. You are here.

Explore the ecosystem
Leadership

Founders, board and technology
— under one roof

Cannabis pioneering, operations, finance and crypto-native technology.

Oliver Triggs

CEO · Co-Founder

12+ years in corporate finance including BDO Corporate Finance; led land and hemp ventures across Africa. Drives strategy and the investor pipeline.

Justin Calvino

Partnerships, Licensing & Ops · Co-Founder

10+ years in California cannabis; founder of the Mendocino Appellations Project, co-founder of Emerald Exchange and founder of Emerald Road.

Grant Robshaw

CFO · Co-Founder

15+ years across Deloitte, KPMG Bermuda and Conyers. Leads financial structuring, governance and the Moroccan partner relationships.

Victor Cornejo

Infrastructure & Ops · Co-Founder

20+ years delivering regulated cannabis and industrial facilities — compliance, scalable manufacturing and technology-driven execution.

Rene Schuster

Chairman

CXO with 25+ years at KPMG, Telefónica, Vodafone, HP and Compaq; expert in turnarounds, digital transformation and growth.

Patrick Hale

Chief Technology Officer

Crypto native — launched his first blockchain venture at Stanford, advised global brands and delivered multiple nine-figure tokens. CEO of DreamTech Consulting.

Fahad Ahmed

Strategy & Corporate Development Advisor

20+ years building ventures across healthcare technology, biotech and cannabis, delivering COO-level operating leadership. Deep roots in California's craft cannabis ecosystem.

Partner with us

Build the provenance economy with us.

Cultivators, distributors, importers, brands and technology partners — let's talk.

Prime Origins is expanding its two-origin supply network and the platforms that power it. If your business touches any part of the chain, we want to hear from you.

  • Supply & cultivation — licensed growers and processors of craft cannabis and hash.
  • Distribution & retail — licensed channels for premium flower, rosin and hash.
  • Import / export — regulated Moroccan and international supply partners.
  • Brand & licensing — co-branding, white-label and licensing opportunities.
  • Technology & provenance — blockchain, traceability and ESG verification.

Prefer email? Reach us directly at oliver@primeorigins.org.

Your enquiry is emailed straight to our team at oliver@primeorigins.org.

Thank you — message sent.

We've received your enquiry and will be in touch shortly. For anything urgent, email oliver@primeorigins.org.

For investors & partners

Own a piece of the provenance revolution in cannabis.

We are partnering with a select group of professional investors to scale a two-origin premium cannabis brand and the platforms that power it. Investor deck, executive summary and data room available on request.

Request the Deck